Film Festival

Videography is the process of producing and communicating knowledge through the collection and analysis of visual material.  It has become a well-established means to both collect data and communicate about research in several social science disciplines, increasingly also in marketing.  The association for Consumer Research started its film festival (now a tradition) in 2002; the Association Française de Marketing did the same in 2011.  As a new initiative for EMAC, we will offer researchers the possibility to submit their work by means of a videography to “Track 21: the EMAC2015 Film Festival”.

Track 21 sessions will feature one or more films, thematically organized, shown in a professional movie theatre at the conference site, and presented and commented upon by their makers and the audience.  

Meet the Robot

The Dubstep electronic music scene

Videogames: diving into the heart of parallel worlds

The Père-Lachaise cemetery

Need for narrative

Around the world of tourist souvenirs

Check out the movies sessions in the program book!